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Brand to Win Serial Seminar I - Strategies for Hong Kong Brands to Penetrate into Chinese Market

The BDC and the CMA co-organized the "Branding to Win Serial Seminar I - Strategies for Hong Kong Brands to Penetrate into Chinese Market" on 30 September 2005. Ms Pansy Yau, Assistant Chief Economist of Hong Kong Trade Development Council, Mr George Go, Sales & Marketing General Manager of Lee Kum Kee (Hong Kong) Limited, and Mr S W Lam, Chairman of Hang Fung Gold Technology Group, Ms Yeung Ying Ying, Deputy General Manager of The Tien Chu (Hong Kong) Company Limited, were invited to share their experience in exploring Mainland Market.


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