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  4. AYYYA

Hong Kong Emerging Brands & Hong Kong Emerging Service Brands



Brand

AYYYA

Time of Establishment

2020

Company

Golden Fine Research Limited

Award (Year)

Hong Kong Emerging Brand (2022)

Main Product(s)

Scented Moisturising Sanitiser, Aromatic Sanitising Spray, Anti-odor Sanitising Spray

Address

Shop 216, 2/F, Central Market, 93 Queen’s Road Central, Central, Hong Kong

Tel No.

3565 1191

E-mail

ayyya.sanitizer@gmail.com

Website

www.ayyya.com.hk

Track of Glory

AYYYA was founded in 2020, at the height of the COVID-19 outbreak. The Brand made a successful attempt to develop a unique perfume that combines the three elements of disinfection, moisturising and fragrance. Well received by the market upon its inception, AYYYA was invited to open the first concept store in "Central Market" by the Urban Renewal Authority, becoming one of the first batch of brands joining this historical building after its revitalisation. Nowadays, AYYYA products can be found in different retail points all over Hong Kong.

In addition to the flagship perfume series with various fragrances, AYYYA has launched a variety of scented products including alcohol-free deodorant spray and body mist. It also provides scent management and customised services, through collaboration with BMW, China Southern Airlines, Hang Lung Group, etc.

AYYYA supports local charity activities, art and sports, such as "Strive and Rise Programme", "Food Angel", "HSBC Hong Kong Community Festival", "ART CENTRAL", and "JAZZ FEST". AYYYA actively cooperates with domestic and foreign artists to design product series with Hong Kong characteristics; for example, it launched "Lion Rock Series Gift Set" in collaboration with local artist Pei Chung in 2023. Through contributing to community development in the capacity of a Hong Kong brand, AYYYA hopes to inject fragrance, artistic atmosphere and spirits into this glamorous Cultural Metropolis.



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